New VP of Marketing to Help Take Kovarus to the Next Level
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San Ramon, December 6, 2017 — Kovarus, Inc., a leading systems integrator that helps companies modernize and automate IT, today announced the appointment of Craig Ledo to Vice President of Marketing. Ledo brings more than 30 years of technology marketing experience in leading public and private companies.
“Craig Ledo comes to Kovarus with a strong history of successfully positioning and branding companies, and gaining market leadership and share,” said Peter Castaldi, Co-Founder of Kovarus. “Throughout Ledo’s career his engineering and sales background have been key in helping him to develop marketing strategies, execute on marketing plans, and enable sales teams.”
Ledo will be responsible for helping to develop marketing collateral and sales enablement tools, in addition, to helping increase the awareness of Kovarus. Ledo’s experience includes senior level marketing and sales roles with several high-tech companies including iTradeNetwork, HEAT Software, Nlyte Software, BMC Software, Commerce One, and HP where he spent a total of 20 years marketing and selling enterprise hardware and ITOM software solutions.
“With its suite of best-in-class technologies and services, Kovarus is uniquely positioned to take advantage of the rapidly growing Application Delivery, Cloud Automation and Infrastructure Optimization solution areas to help companies modernize and automate IT. This level of tailored solution delivery is exactly what the market needs. I am thrilled to join the impressive team at Kovarus,” said Craig Ledo, VP of Marketing at Kovarus.
Kovarus is a systems integrator that helps companies modernize and automate IT. We enable businesses to transform their IT service delivery to help them accelerate innovation and deliver cost-effective business outcomes. Kovarus has helped some of the greatest companies in the world by leveraging the Kovarus Solutions Portfolio of best-in-class technologies and services to deliver business services faster, at scale and more effectively to provide them a competitive advantage. With an extensive array of elite technical certifications and credentials, leading technology partners continually recognize Kovarus for its commitment to excellence and its focus on delivering exceptional customer service. To learn more, please visit www.kovarus.com.
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